Hope is a Swedish fashion label created and run by the designers Ann Ringstrand and Stefan Söderberg. The first woman collection was launched in Autumn 2002 and in 2005 a collection for men was added to the concept.

It begun as a creative discussion between two friends, Ann and Stefan, who both are passionate and extremely interested in well-made utility wear.

The raw, updated and masculine style for women is a look we really like. They began by redesigning vintage uniforms and traditional Men's Jackets into women's wear, using unexpected fabrics. Hope strives to be original and unique rather than a traditional fashion collection with all product groups presented.


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